Descriptive Analysis of Food Truck Online Orders (Food on Wheels) Behavior in Coimbatore– A Case Study

Purpose: This research study is on Food Truck Park in Coimbatore, Tamilnadu, India. The main goal to discover customer behavior and analyses the new opportunities peculiarities of this food truck park. trucks are becoming a part foodie culture increasingly popular. It guessed that quantity working roads will keep ascending because their similarity with Recent college grads' craving attempt sources societies. Field visits, questionnaire analysis, hypothesis, other tools be utilized. idea based fundamentals job benefits, time-space, cost, mobility advantages. To comprehend consumer-customer preferences, experience, satisfaction key element study. Design/Methodology/Approach: visit, hypothesis utilized for purpose study, secondary data gathered from variety sources, including Online service websites, journals, articles, newspaper articles. Findings/Result: We discovered most respondents were very pleased quality live entertainment offered at parks. Another was preferring portable over sit-down restaurants. factors ambiance, food, all one location. asked customers about favorite foods Indian Mexican cuisine popular Originality/Value: examines overall performance terms satisfaction. Paper Type: Case Study.